Beginner's Guide to Technical SEO in 2026

Technical SEO

Many beginners only know the name of Search Engine Optimization (SEO), but there is types of SEO and one of the important type is Technical SEO. In Technical SEO you need to improve the website structure for Google search engine, so it will be ranked easily. Google didn't love those website which have technical issues like 404 pages, redirect issues, slow loading and difficult to read content. 

In Technical SEO most important is mobile friendliness, how your website is performing on mobile devices. This is very important. Also your website crawlability and indexing which help your website to be visible on search engines. Basically foundation of your website is known as technical SEO. And if you didn't focus on improving it. Google will never rank your website because the visitors didn't love it.

Why Is Technical SEO Important?

• It helps in crawling your website faster.
• Your user experience will be good.
• It reduces website errors and building a trust among users.
• It increases your chances of ranking higher.
• It helps your site perform better on mobile devices.
• Google AdSense will easily give you approval.

How Search Engines Work?

Before learning Technical SEO you must know how the search engine works. This will help you understanding everything better. So, first there is method of Indexing for which first Google sends its bots to your website and they will scan it. This process is called crawling. 

If they didn't find any issue and your website is fine. Google will indexed your website in their system. Means it will show in search results. After that ranking matters, Google will check if your website has quality content they will rank it. And technical SEO helps in crawling of your website.

Website Speed and Performance

Technical SEO plays a very important role in the website speed and performance. Speed is very important for a website because it decide your website ranking. If a website loads slower and the user leave it quickly Google consider it a bad practice and never rank that website. Also that website loses one user, because they will never visit again that website. The ranking is affected with speed of website because slow sites have higher bounce rates. To improve Website Speed follow these steps:

1. Use fast web hosting which is reliable.
2. Reduce the image size before uploading.
3. Enable browser caching, in WordPress you can use plugins for it.
4. Minimize CSS and JavaScript files if you know a little bit coding.
5. Use a lightweight theme with simple layout design.

To check the speed of the website use Google PageSpeed Insights, where you can see the loading speed for both mobile and desktop.

Mobile Friendly Website

In blogging website, you must need to make a site mobile friendly. Many users use mobile phones and they read articles on their mobile devices. So, if your website is not looking good, or have some issues with mobile devices this is not good for you. Google also index websites for mobiles first. 

It means that whenever Google wants to rank your web pages it first sees your website in mobile version. For this you need to use a responsive design and the pages you add fit on mobile screens. Don't use tiny text or too large buttons which are difficult to read. Always test your website on different devices to check the responsiveness. 

Website Structure and Navigation

Website structure is very important, the more simple it is the more your website look good and fast. For better structure of website follow these steps:

1. Use easy navigation.
2. Mention simple categories which user understand.
3. Optimize simple URLs, don't include long keywords in it.
4. Make sure check all the internal links which connect the pages.
5. All the important pages are connected with homepage.
6. Don't add too much internal links.

By following these steps you will build a structure which is simple and fast. This type of structure is loved by both Google and user. And when the user is happy, Google is happy and it will rank your website.

This is also important for Google AdSense, if you want to approve your website. Make sure it looks Good and the structure is fine. Because AdSense will never approve that website which have some technical issues.

Common Mistakes to Avoid:

Many websites have broken pages like 404 which means page not found. Solve it or remove that page. Fix all the broken links which you have in your website. Add the robots.txt file , which help your website to be indexed faster in Google. It help in your website crawling. Submit the XML Sitemap in Google Search Console which tells the Google about your site important pages. 

For URL make sure to choose a simple SEO optimized structure. If you are using WordPress, then plugins will help you a lot. Use plugins like Yoast SEO. It will also help in Search Engine Optimization (SEO). Also there is option of Structured Data, which helps in search engines to understand what type of content your website have.

Technical SEO Focus on:

• Website speed
• Mobile friendliness
• Security
• Clean structure
• Error free pages

Conclusion

Always use a secure website (HTTPS), this is very important factor of Technical SEO. It builds a trust among users. It means that your website is fully secure with an SSL certificate. Google always rank those website which is secure because these types of websites will never affect the user experience. To build a long term audience you must need to enable HTTPS. By doing this you will protect the user data which is very important. 

Many websites have duplicate content issues which means you have very similar content with other pages. This type of pages confuse the search engine and if one of your web page is quality content it will never rank. So, use canonical tags for every page and avoid copying content. After completing all steps do Regular Website Audits. It will help in finding the technical issues of your website which you can improve.